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Keep ‘Em Coming: 3 Simple Strategies for Establishing a Positive Digital Presence

June 17, 2016
by Online Reputation Management

When it comes to maintaining a positive online reputation, dealerships tend to focus on review sites such as Yelp, Google+, and DealerRater. That’s hardly surprising given 88 percent of consumers read reviews to determine the quality of a local business, and 72 percent say that positive reviews made them trust a business more. * But […]

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Yelp Help: The Importance of Building and Maintaining a Positive Presence Despite the Platform’s Pitfalls

February 25, 2015
by Online Reputation Management

With the increasing number of sites where customers can comment, review, and rate your business, it’s getting harder and harder to know where you should be focusing your attention, so should you bother with Yelp? If you want to make sure you’re presenting the best possible perspective of your dealership online, yes.

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Top 3 Tips for Shoring Up Your Dealership’s Online Reputation

Mobile customer service survey
July 2, 2014
by Online Reputation Management

Did you know that a Cone Influencer Tracker study found that 80% of people change their mind after reading a single negative review? (Do you know what your online reputation looks like right now?) Today, we’re revealing three top tips from our reputation best practices files to help get your online reputation dialed in and working for you.

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Dealer Q&A: How Can a Vendor Help Maintain My Online Presence?

Austin Myrick
April 2, 2014
by Online Reputation Management

Between Yahoo and Yelp’s recent partnership, the integration of Bing search on Facebook and Windows 8 , and the merger between Google+ Local and Google+ Business , there are a great deal of review sites that can impact your dealership’s online reputation. That’s why dealers can benefit from the help of an expert that readily adapts to the ever-changing world of online reputation.

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Don’t Let ‘Browserless Browsing’ Shut Your Customers Out

August 2, 2013
by Online Reputation Management

Many searchers are turning away from traditional browsing and looking for info via Facebook and mobile apps. Notably, 35% of mobile phone app users rely on Google Maps for local business info (SmallBizTechnology). What does this mean for your dealership? The answer is clear: optimized local listings and online reputation management will be increasingly important as the trend of mobile growth continues.

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Your Online Reputation: 4 Statistics That Prove You Should Be Paying (More) Attention

July 19, 2013
by Online Reputation Management

A lot can happen to your dealership’s online reputation when you’re not looking. In fact, whole conversations could be going on between past customers and current prospects online on consumer and automotive review sites and social media. That can be good, or it can be very, very bad—but why would you take the risk of not knowing?

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Automobile Dealers: Still Questioning Whether Online Reputation Management Is Worth Your Time and Resources?

Laptop
July 3, 2013
by Online Reputation Management

Consumers visit your virtual dealership to learn more about what it is like to do business with you before deciding whether to take the next step of going to your bricks and mortar dealership. If consumers find negative reviews that have not been responded to, most will decide to take their business elsewhere. Learn how to put your best virtual foot forward here.

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