Category Archives: Social Media


Jul

21

2014
Is Your Dealership Making These Four Common Social Media Mistakes?

Is Your Dealership Making These Four Common Social Media Mistakes?

With multiple social platforms vying for your attention and new ones rising in popularity daily, it is very easy get overwhelmed and miss opportunities. You aren’t alone and not all is lost. To help, we’ve pulled together a guide to four of the most common social media mistakes our 3 Birds team sees and how to fix them. 1.) Outdated or Mis-Sized Cover Photos Cover…

Read More

Share

Jul

02

2014
Top 3 Tips for Shoring Up Your Dealership’s Online Reputation

Top 3 Tips for Shoring Up Your Dealership’s Online Reputation

Did you know that a Cone Influencer Tracker study found that 80% of people change their mind after reading a single negative review? As consumer review sites like Yelp, Yahoo Local, and Google+ become increasingly popular, maintaining a positive online reputation is more important than ever. Today, we’re revealing three top tips from our reputation best practices files to help get your online reputation dialed…

Read More

Share

Jun

06

2014
News Roundup: New-Car Transaction Prices Get a Bump, Large Car Sales Lose Traction, Pinterest Users Don’t Mind Ads, and More

News Roundup: New-Car Transaction Prices Get a Bump, Large Car Sales Lose Traction, Pinterest Users Don’t Mind Ads, and More

Five stories from June 2-6 that have us talking New-Car Transaction Prices Climb More Than 2 Percent In May 2014, According To Kelley Blue Book (Kelly Blue Book) The average transaction price (ATP) for light vehicles in the United States rose from $31,654 in May 2013 to $32,307 for the month of May 2014, while new-car prices have increased by $653—a 2.1 percent increase over the…

Read More

Share

May

30

2014
News Roundup: A Closer Look at Women’s Dealer Reviews, Honda’s New Ordering System, Instagram Tops Social Media for Teens, and More

News Roundup: A Closer Look at Women’s Dealer Reviews, Honda’s New Ordering System, Instagram Tops Social Media for Teens, and More

Five stories from May 23-30 that have us talking Women’s Reviews – Accelerating Sales at Your Dealership (DealerElite) Women-Drivers.com, a leader in data regarding women’s dealership experiences, found that women utilize car dealer reviews 50 percent more than men. According to JD Power, women also report leaving higher scoring dealer reviews than men. Marketing on price alone is unlikely to attract the majority of woman…

Read More

Share

May

16

2014
News Roundup: Chrysler’s Gift to Moms, Used Inventory Online Statistics, Manufacturer Warranties, and More

News Roundup: Chrysler’s Gift to Moms, Used Inventory Online Statistics, Manufacturer Warranties, and More

Five of our favorite stories from the week of May 12-16 Chrysler Brand Launches “Mom’s Day Off” as Part of Town & Country’s 30th Anniversary Celebration (PR Newswire) Chrysler is promoting the new Town & Country and celebrating its history of minivan firsts by providing a chauffeur for the day for one deserving family. Family and friends can nominate anyone who helps transport family members…

Read More

Share

Apr

28

2014
Breaking News: Changes to Google+ Listings Appearing in Search Results Today

Breaking News: Changes to Google+ Listings Appearing in Search Results Today

A quick search today reveals that Google+ is taking a page out of Yelp’s book and showing grouped reviews based on terms.  This concept will be familiar if you’ve ever looked at a restaurant or other listing on Yelp, which will typically aggregate all of the comments/reviews that mention a specific dish or drink. Google is taking that concept and putting it front and center. …

Read More

Share

Apr

25

2014
News Roundup: New Mustang Promotions, Making the Most of Your Marketing Budget, Consumer Rating Index (CRI) Results, and More

News Roundup: New Mustang Promotions, Making the Most of Your Marketing Budget, Consumer Rating Index (CRI) Results, and More

Five top stories you may have missed this week Ford Rides New Mustang Hard, From ‘Blacklist’ To Nail Polish (Forbes) Ford is embracing an array of tactics to promote the all-new Mustang launching this fall, marking the 50th anniversary of the iconic model. Recently, this included a unique television commercial which aired halfway through CBS hit show The Blacklist and connected to events just before the…

Read More

Share

Apr

02

2014
Dealer Q&A: How can a vendor help maintain my online presence?

Dealer Q&A: How can a vendor help maintain my online presence?

Between Yahoo and Yelp’s recent partnership, the integration of Bing search on Facebook and Windows 8 , and the merger between Google+ Local and Google+ Business , there are a great deal of review sites that can impact your dealership’s online reputation. That’s why dealers can benefit from the help of an expert that readily adapts to the ever-changing world of online reputation. Vendors provide…

Read More

Share

Mar

25

2014
Updates to Facebook for Business Pages

Updates to Facebook for Business Pages

We wrote last week about the Yahoo Local – Yelp merge; this week we’re turning our attention to Facebook and its newly updated user interface. You may have noticed a difference the last time you logged into Facebook, and if not, the changes will be rolled out to your home page and Business Pages in the coming weeks. These changes can have a positive impact…

Read More

Share


Page 1 of 712345...Last »