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INCREASE SERVICE REVENUE AND RETENTION BY BEING THE TRUSTED PARTNER IN THE ONGOING CARE OF YOUR CUSTOMERS’ VEHICLES

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Service Accelerator

Fill Service Bays | Increase Customer Pay Repair Orders | Keep Customers Coming Back

PUT YOUR MONEY WHERE THE METRICS ARE
$250K

Additional Service Department revenue that the average dealership could realize each year by adding just 3 repair orders each day

60%

Six out of ten dealerships have less than 5 pages of service related website content even though service searches continue to rise

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The 3 Birds Service Accelerator is a dynamic, data-driven service content and marketing ecosystem that goes above and beyond run-of-the-mill transactional service messaging programs. Timely messages to customers about upcoming service intervals and appointment reminders have value but they don’t go far enough anymore. Franchised dealers still get way less than their fair share of the massive parts and service spend each year and keeping customers coming back to the dealership for service remains a challenge. Today’s consumers are increasingly using digital channels to search for service-related information online and still incorrectly believe that servicing at the dealership is more expensive and less convenient than other alternatives. Most automobile dealers are simply not doing enough to provide customers with the type of service information they are seeking and to dispel negative perceptions about dealership service departments. This is where the 3 Birds Service Accelerator comes in.

The Service Accelerator consists of responsive email communications delivered throughout each customer’s vehicle lifecycle including a monthly Temperature Gauge communication, a fully responsive web presence with quality service-related content, and conversion tools. The Service Accelerator is powered by our data mining and modeling tools to identify the right people to message and the areas of untapped opportunity found within every dealership’s database.

Want to Know More?

Our feature-rich solutions create a marketing ecosystem, reduce friction, and provide a brand-new, actionable view of your marketing and operational data.

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Temperature Gauge Communication

A mobile-ready, responsive monthly dealership email that publishes to a supporting website is the perfect way to collect interest and intent data while staying in front of customers from the time they purchase, throughout the service lifecycle, and up to the moment they’re ready to buy again.

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Comprehensive Service Lifecycle Messaging Series

A comprehensive series of fully responsive communications sent throughout the entire vehicle lifecycle with supporting website content for increased transparency and consumer trust.

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Service Website

The center of your service content and marketing ecosystem, the Service Website houses the quality service-related content consumers are searching for on a fully responsive site optimized for all devices.

These are just some of our select features. Click the button below to view our full feature set.

Fly into Your Blue Sky
with 3 Birds

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