The Virtual Dealership needs maintenance and attention just like the brick and mortar facility because…
Track Digital Presence | Actionable Insight | Improve Consumer Experience & Digital Expertise
Monitor & Manage Related Objectives
Across Large Dealer Bodies
The 3 Birds Digital Evaluation Program provides a “virtual dealership” scorecard for dealerships that captures more than 150 online data points all along the path that today’s consumers take when researching where to purchase or service a vehicle. Recognizing that nearly every car buyer now begins the buying process by conducting research online, that more and more consumers are having no contact with the dealership (no forms submitted, no email, no telephone call) before visiting the dealership, and that many consumers are visiting less than two dealerships before buying, maintaining a positive online presence and providing an outstanding consumer digital experience has never been more important.
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